Privacy Policy

Last updated: [LAST_UPDATED]

This policy explains how [LEGAL_NAME] ("STRP", "we", "us") collects, uses and shares personal information when you visit [DOMAIN] or buy from us.

What we collect

Contact, shipping and order details: your name, email, phone number, shipping and billing address, and what you ordered. Payment card details are collected and processed by Shopify, not stored by us.
Device and browsing data: your IP address, browser and device type, pages you view, products you look at or add to your bag, and the link or ad that brought you here (including UTM tags and the Facebook click ID).
Cookies and pixels: small files and scripts described in the Cookies section below.
Messages you send us: anything you include when you email us or use the contact form.

How we use it

To process, ship and support your orders.
To answer your questions and provide customer support.
To send marketing emails, only if you sign up. You can unsubscribe at any time.
To show you ads on Facebook and Instagram and measure how those ads perform, only if you accept marketing cookies.
To keep the site secure, prevent fraud and meet legal obligations.

Who we share it with

Shopify, which runs our store, bag and checkout and processes payments.
Our fulfillment partner, which manufactures and ships your order and receives the details needed to deliver it.
Meta Platforms (Facebook and Instagram), for advertising and ad measurement through the Meta Pixel and Meta's Conversions API.
Email service providers that send our emails.
Authorities or advisers when required by law or to protect our rights.

We do not sell personal information for money.

Targeted advertising

If you accept marketing cookies, we share device and browsing data (such as pages viewed, items added to your bag, checkout starts, IP address and ad cookies) with Meta so it can show you relevant ads and tell us which ads work. Some US state laws, including California's, call this "sharing" for cross-context behavioral advertising or "targeted advertising".

To opt out: choose "Reject non-essential" in the cookie banner, or open at any time and turn off Marketing. We also honor Global Privacy Control signals where the law requires it. You can additionally adjust your ad preferences in your Facebook and Instagram settings.

Cookies

Essential: keep your bag and checkout working and remember your cookie choice. These are always on.
Marketing: the Meta Pixel and its cookies (such as _fbp and _fbc) measure our ads. These load only after you accept them.

You can change your choice anytime with Your Privacy Choices in the footer, and you can block or delete cookies in your browser settings. Blocking essential cookies may stop the bag and checkout from working.

Your rights

Depending on where you live, you may have the right to:

Know and access the personal information we hold about you.
Correct inaccurate information.
Delete your information.
Opt out of targeted advertising, and of "sale" or "sharing" as defined by law.
Not be treated differently for using these rights.

These include rights under the California Consumer Privacy Act as amended by the CPRA, and similar laws in other US states such as Colorado, Connecticut, Virginia, Utah and Texas. To make a request, email [SUPPORT_EMAIL] with the subject "Privacy request". We may need to confirm your identity before acting. You can use an authorized agent, and you can appeal a decision by replying to our response.

Children

Our site and products are not directed to anyone under 18, and we do not knowingly collect personal information from them. If you think a minor has given us information, contact us and we will delete it.

Data retention

We keep order records as long as needed to fulfill orders, handle returns and meet tax and legal requirements. We keep marketing data until you unsubscribe or opt out, and support messages as long as needed to resolve your request.

Security

We use reasonable safeguards, and payments are handled by Shopify's secure checkout. No method of sending or storing data online is completely secure.

Changes to this policy

We may update this policy. We will change the "Last updated" date above, and for significant changes we will give notice on the site.

Contact

[LEGAL_NAME], [ADDRESS]. Email [SUPPORT_EMAIL].